Join the Garrett County Chamber of Commerce on Wednesday, September 3 from 8:00 AM -10:00 AM at the Garrett College Center for Entrepreneurship and Innovation when Sarah Duck, Garrett Chamber’s Director of Tourism and Marketing, will present Marketing Plan 101. Sarah will use Garrett County’s tourism marketing plan to educate you on how to create your own business marketing plan. At this seminar, you’ll learn the contents of a marketing plan, how to establish strategies, the difference between marketing and advertising and metrics of measurement.
Since 2007, Sarah has served as the Director of Tourism and Marketing at the Garrett County Chamber of Commerce, where her duties include managing the promotion & marketing of the Deep Creek Lake area & Garrett County. Her efforts have propelled Garrett County to a 28% increase in visitors, including the highest visitor increase in Maryland in 2012. The County has also experienced a 23% increase in lodging collections including record collections in 2007, 2008, 2010, 2011, 2012 & 2013. A 19% increase in county sales tax collections, 157% increase in Visitor Guide requests and a 22% increase in visitdeepcreek.com website visits have helped secure Deep Creek Lake Area and Garrett County’s spot as a premier vacation destination in the Mid-Atlantic. Prior to the Chamber, Sarah was the Marketing Manager at Wisp Resort from 2001 to 2007.
The Lake-Front Magazine is the sponsor of this event. The cost to attend is $20 in advance and $25 at the door for members and $30 for non-members. To register, please log onto visitdeepcreek.com or call 301.387.6171.